Wilderness Estate

Developed for the North American market, Wilderness Estate started with a humorous take on a typical, outdoor, camping scene in the North American Wilderness. This SKU was called “Campfire Red”. With the positive feedback and buy-in, 2 more SKUs were introduced – “Rapids White” and “Last Run Red”. Each scenario of life outdoors in North America, has the common theme of the bear chasing our playful characters.